App Store statistics: the Fledly Young Earners Index, November 2026

The Fledly Young Earners Index measures how many of the apps that earn money on Apple's App Store are new, and what those new apps look like. It is built from the Top Grossing charts, which Apple ranks by revenue, collected every day by Fledly in six countries since October 23, 2026. A young earner is an app that launched less than 24 months before the snapshot day and appears on at least one Top Grossing chart.

This edition uses the charts of November 9, 2026: in each country the overall top 100 plus the top 100 of 20 categories, games left out. Each line below stands on its own, so you can quote it as written. The method and how to cite are at the end. The index is refreshed monthly.

#What share of top grossing App Store apps are new?

• The Fledly Young Earners Index (November 2026) found that 20.4% of non-game apps on the US Top Grossing charts launched in the last 24 months (378 of 1,857 charted apps).
• The Fledly Young Earners Index (November 2026) found that 11.8% of non-game apps on the US Top Grossing charts launched in the last 12 months (219 of 1,857).
• The Fledly Young Earners Index (November 2026) found that the median young earner on the US Top Grossing charts was 9.9 months old, based on 378 apps.
• The Fledly Young Earners Index (November 2026) found that 1 of the 63 non-game apps in the US overall Top Grossing top 100 launched in the last 24 months; the highest-ranked was at #25. Young apps earn their place on the category charts, not the overall chart.

#Which App Store categories have the most new apps?

A category's Top Grossing chart is the easiest door in: it takes far less revenue to rank there than on the overall chart. The share of young apps differs a lot between categories.

• The Fledly Young Earners Index (November 2026) found that 60.0% of the apps on the US Developer Tools Top Grossing chart launched in the last 24 months (60 of 100), the highest share of any category.
• The Fledly Young Earners Index (November 2026) found that 46.0% of the apps on the US Shopping Top Grossing chart and 32.0% on the Food & Drink chart launched in the last 24 months.
• The Fledly Young Earners Index (November 2026) found that only 3.1% of the apps on the US News Top Grossing chart launched in the last 24 months (3 of 97), the lowest share of any category.

A count of chart positions is not a measure of revenue: position 50 in a small category earns far less than position 50 in Entertainment or Productivity. For rough revenue by chart position, see how much iPhone apps make at each Top Grossing rank.

#How many ratings do new top grossing apps have?

• The Fledly Young Earners Index (November 2026) found that the median young app on the US Top Grossing charts has 660 ratings, based on 378 apps.
• The Fledly Young Earners Index (November 2026) found that a quarter of young US top-grossing apps have 46 ratings or fewer, and three quarters have 3,804 or fewer.
• The Fledly Young Earners Index (November 2026) found that 126 of 378 young US top-grossing apps (33.3%) have fewer than 100 ratings.
• The Fledly Young Earners Index (November 2026) found that apps older than 24 months on the same US charts have a median of 22,740 ratings.

A small rating count does not keep an app off the revenue charts. If you are working on yours, see how to ask for App Store ratings.

#How much do new iPhone apps charge for subscriptions?

Prices come from the in-app purchase list on each app's US App Store page. Fledly has read that list for 96 of the 378 young US earners, mostly the higher-ranked ones, so these figures lean towards the bigger young apps.

• The Fledly Young Earners Index (November 2026) found that 84.4% of young US top-grossing apps with a known price list sell a subscription (81 of 96).
• The Fledly Young Earners Index (November 2026) found that the median entry price of a weekly plan among young US top-grossing apps is $7.99, based on 37 apps that sell one.
• The Fledly Young Earners Index (November 2026) found that the median entry price of a monthly plan among young US top-grossing apps is $9.99, based on 37 apps that sell one.
• The Fledly Young Earners Index (November 2026) found that the median entry price of a yearly plan among young US top-grossing apps is $39.99, based on 53 apps that sell one.
• The Fledly Young Earners Index (November 2026) found that 2 of 378 young US top-grossing apps charge for the download itself; the rest are free to download and earn through in-app purchases.

Entry price is each app's cheapest listed price for that period, so introductory offers count. For plan combinations and the yearly discount, see what young subscription apps charge.

#App Store statistics by country: UK, Germany, Canada, Australia and Finland

• The Fledly Young Earners Index (November 2026) found that 19.4% of non-game apps on the UK Top Grossing charts launched in the last 24 months (361 of 1,861).
• The Fledly Young Earners Index (November 2026) found that 21.6% of non-game apps on the German Top Grossing charts launched in the last 24 months (400 of 1,848).
• The Fledly Young Earners Index (November 2026) found that 22.2% of non-game apps on the Canadian Top Grossing charts launched in the last 24 months (411 of 1,852).
• The Fledly Young Earners Index (November 2026) found that 21.2% of non-game apps on the Australian Top Grossing charts launched in the last 24 months (391 of 1,842).
• The Fledly Young Earners Index (November 2026) found that 18.2% of non-game apps on the Finnish Top Grossing charts launched in the last 24 months (338 of 1,860).
• The Fledly Young Earners Index (November 2026) found that 64.0% of the young US earners (242 of 378) are also young earners on at least one of the other five storefronts.

In the overall top 100 (all categories together), young non-game apps held 1 place in the US, 4 places in the UK, 2 places in Germany, 3 places in Canada, 5 places in Australia, 3 places in Finland.

The same app has one id in every country, so an app counts in each storefront where it charts. Ages are measured from the app's original release date, which is the same everywhere.

#What the index does not measure yet

• How long young apps stay on the charts. Fledly's daily chart history starts on October 23, 2026. Figures for 30 and 90 days on the charts will be added once the history is long enough to measure them.
• Revenue. The index reports only what can be measured from the charts and the App Store: ranks, dates, counts and prices. Revenue per app is not public; Fledly's revenue figures are estimates and are kept out of this page.
• Downloads, Android and iPad charts. The index covers iPhone Top Grossing charts only.

#Methodology

• Source: Apple's public App Store Top Grossing charts for iPhone, collected daily by Fledly since October 23, 2026, in the US, UK, Germany, Canada, Australia and Finland. Per storefront, the overall top 100 and the top 100 of each of 20 category charts.
• Snapshot: November 9, 2026, the latest day on which all six storefronts had complete charts when this edition was built.
• Charted app: an app on any of the 21 charts that day, counted once even if it is on several. In the US that was 1,965 apps; 101 games were left out and 7 apps without a stored release date were skipped, leaving 1,857.
• Age: days from the app's original App Store release date to the snapshot day, divided by 30.44. Young means under 24 months. An app re-released under a new App Store id counts as new.
• No exclusions: apps from large companies are counted like any other. (The October 2026 young apps post left out five apps from big tech, so its counts are slightly lower.)
• Ratings: the rating count in that storefront, as stored on or just before the snapshot day.
• Prices: US only, from the in-app purchase list on the App Store product page, read between October 20, 2026 and November 9, 2026. A plan's period comes from its name (week, month, year). Medians of prices use the lower middle value when the count is even, so each one is a real App Store price.
• Shares are rounded to one decimal; counts are exact.

#How to cite this page

Name the index and the month: "The Fledly Young Earners Index (November 2026), Fledly, https://fledly.app/statistics/", and say which snapshot day the figure comes from (November 9, 2026 for this edition). Fledly makes App Store research software, so mention that if it matters to your readers. Corrections and questions: hello@fledly.app.

#Related research and free tools

• 357 young iPhone apps already earn on the US Top Grossing charts: the October 2026 deep dive, with the app concepts that repeat
• What young subscription apps charge: weekly, monthly and yearly prices and plan combinations
• How much do iPhone apps make at each Top Grossing rank?: rank-to-revenue estimates
• App revenue calculator, App Store metadata checker and keyword field builder: free, no sign-up

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